Turn your roster’s biggest fans into recurring revenue

Turn your roster’s biggest fans into recurring revenue

Turn your roster’s biggest fans into recurring revenue

Launch structured fanclubs across your artists and unlock predictable annual income, deeper audience insight and long-term engagement.

Launch structured fanclubs across your artists and unlock predictable annual income, deeper audience insight and long-term engagement.

Project recurring revenue across your roster

Project recurring revenue across your roster

Model what structured fanclubs could generate across multiple artists.

Completely free. Fully branded. Fully managed.
Subscription price: £35/year per fan
Artists, number of artists on the roster0
Fans per artist, average paying fans per artist0
Revenue split
Label / Distributor gets
£0/yr
Artists get
£0/yr
0 artists × 0 fans = 0 fans
Label / Distributor gets £4/fan/year, artists get £25/fan/year, remaining £6 covers platform and fees.
Based on existing artist data

Start your fanclub today

Start your fanclub today

Start your fanclub today

Start your fanclub today

Project recurring revenue across your roster

Model what structured fanclubs could generate across multiple artists.

Spotify monthly listeners0
Mailing list size0
Instagram or TikTok followers0
Playing live in the next 12 monthsAdds +0.25% conversion uplift
Estimate
Estimated fanclub size0
Estimated annual revenue£0 /yr
Based on all channels.
£55 revenue per superfan annually. Conversion rates: 1.5% mailing list, 0.3% social, 0.15% Spotify.
Completely free. Fully branded. Fully managed.
Subscription price: £35/year per fan
Artists, number of artists on the roster0
Fans per artist, average paying fans per artist0
Revenue split
Label / Distributor gets
£0/yr
Artists get
£0/yr
0 artists × 0 fans = 0 fans
Label / Distributor gets £4/fan/year, artists get £25/fan/year, remaining £6 covers platform and fees.
Based on existing artist data

Start your fanclub today

Start your fanclub today

Every artist is sitting on untapped value

Every artist is sitting on untapped value

Every artist is sitting on untapped value

Most artists are sitting on years of unreleased material, live recordings, demos, behind-the-scenes footage, stems, ideas that never made it to streaming.
Most artists are sitting on years of unreleased material, live recordings, demos, behind-the-scenes footage, stems, ideas that never made it to streaming.
Most artists are sitting on years of unreleased material, live recordings, demos, behind-the-scenes footage, stems, ideas that never made it to streaming.

The Vault

Unreleased music, demos, live recordings, stems and behind-the-scenes moments. Turn what’s sitting on a hard drive into something living and valuable.

Community

A direct space for interaction, without algorithms. Host Q&As, share voice notes, run polls and drop updates. A private environment where your most loyal supporters feel seen, not just counted.

Exclusive Drops

Members only merch, priority ticket access and exclusive perks. Reward loyalty with early access and limited runs available only inside your fanclub. Make membership feel tangible, not just digital.

The Vault

Unreleased music, demos, live recordings, stems and behind-the-scenes moments. Turn what’s sitting on a hard drive into something living and valuable.

Community

A direct space for interaction, without algorithms. Host Q&As, share voice notes, run polls and drop updates. A private environment where your most loyal supporters feel seen, not just counted.

Exclusive Drops

Members only merch, priority ticket access and exclusive perks. Reward loyalty with early access and limited runs available only inside your fanclub. Make membership feel tangible, not just digital.

Launch across your roster in weeks, not months


Launch across your roster in weeks, not months


Our team will support you as you set up, launch, and grow - so you can focus on the music, not the admin.

Day 1

Day 7

Day 14

Day 30

Launch

Find a home for your archive. Upload unreleased music, videos & photos to your fanclub in moments.

Connect

Start building real relationships with your fans. Message them directly and grow your community.

Grow

Onboard fans at gigs, reward members with real-world perks and

bring the fanclub into the live experience.

Scale

Turn early traction into lasting momentum. We’ll help you scale your fanclub and build meaningful, recurring revenue.

Day 1

Day 7

Day 14

Day 30

Launch

Find a home for your archive.

Upload unreleased music, videos & photos to your fanclub in moments.

Connect

Start building real relationships with your fans.

Message them directly and grow your community.

Grow

Onboard fans at gigs, reward members with real-world perks and

bring the fanclub into the live experience.

Scale

Turn early traction into lasting momentum. We’ll help you scale your fanclub and build meaningful, recurring revenue.

Day 1

Day 7

Day 14

Day 30

Launch

Find a home for your archive.Upload unreleased music, videos & photos to your fanclub in moments.

Connect

Start building real relationships with your fans.

Message them directly and grow your community.

Grow

Onboard fans at gigs, reward members with real-world perks and

bring the fanclub into the live experience.

Scale

Turn early traction into lasting momentum. We’ll help you scale your fanclub and build meaningful, recurring revenue.

See how it works at scale

See how it works at scale

See how it works at scale

Watch how structured fanclubs operate across multiple artists, from content management and audience growth to revenue tracking and engagement analytics.

Built for simplicity. Designed for scale.

Start your fanclub today

Start your fanclub today

FAQs

FAQs

What is Hootenanny?

How much does it cost?

Can I set the price of my fanclub?

Can fans pay monthly?

What do I need to put on my fanclub?

Why is this different from my social media platform?